This is piece that I shot and edited for www.askdrmatthew.com.
Instead of a straightforward approach to the edit where each person tells their story in a linear fashion or as separate testimonials, I chose an approach that interweaves multiple patient testimonials to evoke an overall positive feeling toward the work that Dr. Matthew McAlees and his team at the Charlotte Health Center do for people in ways that traditional medicine usually cannot achieve.
It clocks in at over 8 minutes, which is longer than I would typically like to hit, but I feel it holds the viewer’s interest and the range of issues are likely to hit a personal area for the viewer.
